In this app
Input
Parameters 16
- A. Baseline › 2. Signup Rate
- A. Baseline › 3. Conversion Rate
- A. Baseline › 4. Average Revenue Per Customer
- A. Baseline › 6. Churn Rate
- B. Target › 2. Signup Rate
- C. Advanced › 2. Signup Rate Improvement
- B. Target › 3. Conversion Rate
- C. Advanced › 3. Conversion Rate Improvement
- B. Target › 4. Average Revenue Per Customer
- C. Advanced › 4. ARPC Improvement Rate
- B. Target › 5. Churn Rate
- C. Advanced › 5. Churn Rate Improvement
- A. Baseline › 1. Traffic
- B. Target › 1. Traffic
- C. Advanced › 1. Traffic Growth Rate
- A. Baseline › 5. MRR
Output
Charts 4
- KPI's
- Impact
- Revenue
- Customer Acquisition
Metrics 20
- Churn Rate
- New Customers
- ARPC
- Traffic (Baseline)
- MRR (Baseline)
- Churned Revenue (Baseline)
- Conversion Rate
- New Trials (Baseline)
- MRR
- New MRR (Baseline)
- New MRR
- Churn Rate (%)
- New Customers (Baseline)
- Signup Rate
- Conversion Rate (%)
- Traffic
- MRR Delta
- Signup Rate (%)
- Churned Revenue
- New Trials
